| come-on | | |
| n. (cognition) | 1. bait, come-on, hook, lure, sweetener | anything that serves as an enticement. |
| ~ enticement, temptation | something that seduces or has the quality to seduce. |
| n. (attribute) | 2. come-on, enticement, lure | qualities that attract by seeming to promise some kind of reward. |
| ~ attractiveness, attraction | the quality of arousing interest; being attractive or something that attracts.; "her personality held a strange attraction for him" |
| loss leader | | |
| n. (artifact) | 1. drawing card, leader, loss leader | a featured article of merchandise sold at a loss in order to draw customers. |
| ~ feature | an article of merchandise that is displayed or advertised more than other articles. |
| shill | | |
| n. (person) | 1. shill | a decoy who acts as an enthusiastic customer in order to stimulate the participation of others. |
| ~ decoy, steerer | a beguiler who leads someone into danger (usually as part of a plot). |
| v. (social) | 2. shill | act as a shill.; "The shill bid for the expensive carpet during the auction in order to drive the price up" |
| ~ cozen, deceive, delude, lead on | be false to; be dishonest with. |
| prime | | |
| n. (quantity) | 1. prime, prime quantity | a number that has no factor but itself and 1. |
| ~ number | a concept of quantity involving zero and units.; "every number has a unique position in the sequence" |
| ~ prime number | an integer that has no integral factors but itself and 1. |
| n. (time) | 2. bloom, blossom, efflorescence, flower, flush, heyday, peak, prime | the period of greatest prosperity or productivity. |
| ~ period, period of time, time period | an amount of time.; "a time period of 30 years"; "hastened the period of time of his recovery"; "Picasso's blue period" |
| ~ golden age | a time period when some activity or skill was at its peak.; "it was the golden age of cinema" |
| n. (time) | 3. prime | the second canonical hour; about 6 a.m.. |
| ~ canonical hour | (Roman Catholic Church) one of seven specified times for prayer. |
| n. (time) | 4. prime, prime of life | the time of maturity when power and vigor are greatest. |
| ~ adulthood, maturity | the period of time in your life after your physical growth has stopped and you are fully developed. |
| v. (change) | 5. prime | insert a primer into (a gun, mine, or charge) preparatory to detonation or firing.; "prime a cannon"; "prime a mine" |
| ~ gear up, prepare, ready, set, fix, set up | make ready or suitable or equip in advance for a particular purpose or for some use, event, etc.; "Get the children ready for school!"; "prepare for war"; "I was fixing to leave town after I paid the hotel bill" |
| v. (contact) | 6. ground, prime, undercoat | cover with a primer; apply a primer to. |
| ~ paint | apply paint to; coat with paint.; "We painted the rooms yellow" |
| v. (change) | 7. prime | fill with priming liquid.; "prime a car engine" |
| ~ fill, fill up, make full | make full, also in a metaphorical sense.; "fill a container"; "fill the child with pride" |
| adj. | 8. premier, prime | first in rank or degree.; "an architect of premier rank"; "the prime minister" |
| ~ first | preceding all others in time or space or degree.; "the first house on the right"; "the first day of spring"; "his first political race"; "her first baby"; "the first time"; "the first meetings of the new party"; "the first phase of his training" |
| adj. | 9. prime | used of the first or originating agent.; "prime mover" |
| ~ first | preceding all others in time or space or degree.; "the first house on the right"; "the first day of spring"; "his first political race"; "her first baby"; "the first time"; "the first meetings of the new party"; "the first phase of his training" |
| adj. | 10. choice, prime, prize, quality, select | of superior grade.; "choice wines"; "prime beef"; "prize carnations"; "quality paper"; "select peaches" |
| ~ superior | of high or superior quality or performance.; "superior wisdom derived from experience"; "superior math students" |
| adj. (pertain) | 11. prime | of or relating to or being an integer that cannot be factored into other integers.; "prime number" |
| ~ math, mathematics, maths | a science (or group of related sciences) dealing with the logic of quantity and shape and arrangement. |
| adj. | 12. meridian, prime | being at the best stage of development.; "our manhood's prime vigor" |
| ~ mature | having reached full natural growth or development.; "a mature cell" |
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